Description: SCAD FASH, Museum of Fashion + Film, is an educational space that focuses on the future of fashion design, connecting conceptual to historical principles of dress. It welcomes visitors of all ages to engage with dynamic exhibitions, captivating films, and educationally enriching events.

Objective: Craft an invitation design for the upcoming opening ceremony of the Walter Van Beirendonck: A Fetish for Beauty Collection exhibit. To be mailed to SCAD FASH donors and members, as well as important members of the Atlanta fashion community.

Solution: Design a mailer invitation that draws inspiration from the collection and uses materiality to guide the user through a luxury experience to generate interest in the event, including die cuts, foils, and a mesh sleeve embellished with sequins.